Tuesday, January 25, 2011

"Helvetica is like the Beatles"



"I remember having drunken conversations with my college buddies one night about our favorite fonts basically boring the non-designer girlfriends and boyfriends to death forcing them to find a 9mm with one bullet in the chamber. But us designers got right in the mix of it all and tried to persuade others into what we thought was our favorite fonts.  My eastern European friends were all about the Helveticas out there. Very structured, very clean.  Helvetica was like the Beatles :”You can’t say it’s a bad font if milllions of people love it and use it!” I personally loved any type of Germanic Font just to push that whole Skater/Biker feel for any cool stuff that I did. 
But when it comes to layouts, Caslon, Garamond,Baskerville and Gill Sans are my favs. Cartoony stuff – Yikes!  Is my go-to font. Helvetica is my fail safe." - Paul A. 

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