About Me

My photo
Welcome to 22 Revisions - a blog documenting what I do at work and in life... I’m Sacha and I’ve been in the advertising business for 22 years. In the summer of 2008, I moved my family from Cambridge to a little city north of Toronto called Peterborough to work at an advertising agency called BrandHealth. It has been challenging and unpredictable but the most important revision I have ever made. I am definitely not the most dedicated blogger, nor the most interesting person that has blogged but I hope my sporadic blogs provide some insights into this amazing city, company, industry and people I work with...

Saturday, January 29, 2011

When Brush Script was considered... Cool?



How I hate Brush Script. The sight of it makes me cringe! I could never imagine an application to which Brush Script would be acceptable. For the good of mankind, I’ve been known to delete Brush Script from font servers as to maintain the integrity of an agency’s font collection. But, to my amazement today, I came across these vintage hat boxes. In all it’s glory, there it was... Brush Script. Looking all retro-chic. Edna even spent money to have it embossed in gold foil!! Son of a... (beep) I adore it. Yes, even with that bad kerning. Dare I say, it has some charm.

And, with that I wrap up my week of typography!

No comments:

Post a Comment